Payment Mobile App Design

Overview

Dipay Personal is an enhanced payment mobile app, providing a seamless and user-friendly experience for managing finances. It offers features like expense tracking, budget management, and detailed financial insights.

As the Lead Product Designer, my mission was to create an intuitive, user-friendly design that makes financial management effortless. I worked with a talented team of designers and product managers to bring this vision to life.

My contribution

Product strategy

User research

Branding

Product design

The team

Lead Product Designer (Me)

Chief Product Officer (1)

Product Manager (1)

Product Designer (2)

Mobile Engineer (2)

Backend (2)

Year

2022 - 2023

Problem

People struggle to keep track of their expenses, budgets, and financial health. They need a tool that's easy to use and provides clear, actionable insights.

Goals

  • Simplify financial management for everyone.
  • Design a visually stunning and easy-to-navigate interface.
  • Empower users with detailed financial insights at their fingertips.

Approach

Using secondary research, we identified user needs and preferences. We developed wireframes, user flows, and high-fidelity prototypes. Through rigorous usability testing, we refined every detail to perfection.

Outcome

The new design of Dipay Personal is a game-changer. It has increased user engagement by 30%, significantly boosted user retention, and has transformed how people interact with their finances.